Saugeen Memorial Hospital Foundation is pleased to announce that Bayshore Broadcasting (98 the Beach/Mix1065) has joined the Gran Fondo Lake Huron team again this year as the Official In-Kind Media Sponsor

Bayshore Broadcasting will promote this exciting event in markets all across South-Central Ontario with broadcast and digital marketing strategies, on-air interviews and contesting.

Jim Barbour, Foundation Chair stated,  “Bayshore Broadcasting and 98 the Beach have been outstanding community partners with the Foundation over the years and the power of radio has really made an impact on increasing community awareness of the Foundation and what we do to help keep well equipped, high quality care hospitals in our communities.”

Bayshore Broadcasting Corporation is one of Canada’s fastest growing private broadcasters operating 9 radio stations covering Ontario’s cottage country from the Lake Huron shoreline at Grand Bend, north to the tip of the Bruce Peninsula at Tobermory, east along Georgian Bay to Orillia and all of the Muskokas.  Over the past three years, the Light the Way Day Radiothon on 98 the Beach in Saugeen Shores has raised over $200,000 for the Saugeen Memorial Hospital Foundation, and are thrilled to continue to support events and initiatives that keep quality healthcare close to home.

98 the beach morning show host Brian Longmire adds “I can’t wait to get back on the bike again this year and be part of such an incredible event that not only raises funds for our local hospitals, but promotes healthy living while showcasing our beautiful little piece of the province.”

Brian will also be working closely with the Grand Fondo marketing team to attract riders from the entire region serviced by  Bayshore Broadcastings stations.

Some sponsorship opportunities are still available. If you and your organization are interested in supporting quality, patient centered care close to home please contact the Foundation office

For further information, please contact:

Graham Martin, Saugeen Memorial Hospital Foundation 519-797-3230, ext. 3230

Brian Longmire, 98 the Beach 519-832-9800 x108

Why Ride?

You ride because local healthcare matters to you and to the people you care about. Gran Fondo Lake Huron is about community stepping up to strengthen care close to home, ensuring our hospitals have the tools and technology needed to support patients when it matters most. Every kilometre you ride and every dollar you raise helps move healthcare forward across the Brightshores Health System region.

Over the years, this event has helped fund meaningful advancements in care, including a Mental Health and Wellness Recovery Centre, state of the art mammography equipment, MRI technology, and a CT Scanner. These investments reflect what happens when a community comes together with a shared commitment to better care.

When you ride, you are not just taking part in an event. You are helping ensure that high quality care is available for families, neighbours, and visitors, today and for years to come.